Pinterest is one of those social media platforms that I always mean to get around to, but never really do. And, when I do, I do it half-heartedly for a few days and then quit.
It’s kind of an untapped Cave of Wonders for businesses like mine, so I’ve been making an effort to learn more about it and implement a Pinterest marketing strategy.
Now, if you want some serious Pinterest help and tips, XOSarah is 100% your gal! I am NOT the biz lady for that. Instagram? Facebook? Back-end type things? We’re gonna rock those in the Sisterhood this year! Negative on the Pinterest.
However, I HAD to pass along this little tip I’ve learned from XOSarah as well as a few other blogs, because it’s kind of a gem.
Did you know that you can add images to your blog posts that no one can see, which show up as options when people hit the ‘Pin’ button on your post?
True story! Try it right here in this post. See those images anywhere else? Nope!
Now, let me tell you how to do it.
1- Create Pin-able images. Mine are generally 735 x 1102 – remember that vertical is better on Pinterest.
2- Create your post, and add those images directly into the visual editor of the posts like you would a normal image. Remember to add a real title to the image, as well as an alt text when you upload your image- Pinterest uses the alt text as a description for your pin!
3- Click the ‘Text’ editor, and find your image. You will see a code that looks something like this:
<img class=”aligncenter wp-image-12050″ src=”http://wildsister.com/wp-content/uploads/2017/05/HealingScrub-668×1024.jpg” alt=”HealingScrub” width=”421″ height=”646″ />
4- Then, you’re going to add this code to the beginning of it: <div style=”display: none;”>
AND, this code at the end of it: </div>
The result will look like this:
<div style=”display: none;”><img class=”aligncenter wp-image-12050″ src=”http://wildsister.com/wp-content/uploads/2017/05/HealingScrub-668×1024.jpg” alt=”HealingScrub” width=”421″ height=”646″ /></div>
5- Hit the ‘Save Draft’ button while you’re still in the text editor, then swap back over to visual. Voila! The image is hidden!
Now here is a hot Pinterest Tip I DO have:
We create all of our images in PicMonkey. Amateur? Maybe, but they look pretty good, no? I run on a Chromebook 99% of the time, so PicMonkey works great for me. We have a membership for less than $50 a year and it allows us to use our own fonts. We have also saved templates that we designed (in coordinateion with our branding) for each social media platform, which makes it really easy and quick to create images for Pinterest, Facebook, and the website for each blog post – just swap out the main image, edit the text and go!
Have fun creating hidden images and, of course, don’t forget to pin this post!
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